AI Insights · Timothy · January 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in Oceania Q4 2021
An overview of the performance of the top 5 delivered meal kits and specialty foods apps on Android in Oceania during Q4 2021, highlighting trends in weekly downloads and active users.
During the fourth quarter of 2021, the top 5 delivered meal kits and specialty foods applications on the Android platform in Oceania demonstrated notable trends in weekly downloads and active users.
HelloFresh: Meal Kit Delivery saw a gradual decline in weekly downloads, starting from around 4K in early October and dropping to approximately 2.4K by the end of December. The app's weekly active users also experienced a downward trend, decreasing from over 108K at the beginning of the quarter to just under 96K by the end of December.
EveryPlate: Cooking Simplified had a fluctuating but overall declining pattern in weekly downloads, beginning with 1K in late September and ending with around 580 downloads in the final week of December. Despite this, the app's weekly active users remained relatively stable, hovering around 5.8K throughout the quarter, with a slight peak at 6.2K in early December.
Vivino: Buy the Right Wine showed a consistent increase in weekly downloads, rising from 211 in late September to a peak of 733 in early December, before stabilizing around 620 by the end of the month. The app's weekly active users mirrored this growth, increasing from 1.1K at the start of the quarter to approximately 1.8K by the end of December.
My Muscle Chef, a newcomer in the market, witnessed a steady increase in weekly downloads, starting with 244 in early October and peaking at 602 in early December. Downloads fluctuated slightly towards the end of the year but remained above 500.
Dinnerly experienced variability in weekly downloads, with figures ranging from 388 in late September to a peak of 542 in early November, and then fluctuating towards the end of December, ending the quarter at 376 downloads.
These insights are based on data from Sensor Tower. For more detailed information and further insights, visit Sensor Tower.